Will Holmes Consulting, in partnership with Talbot County Economic Development and Tourism and other regional economic development departments, will offer a free, first-of-its-kind artificial intelligence training series for local businesses this fall. The two-part online program takes place Oct. 27–28, 2025, from 6 to 8 p.m. via Zoom.
The training will give entrepreneurs and business owners practical tools to integrate AI into marketing, sales, lead generation, fundraising, operations, and proposal writing.
Cassandra Vanhooser, director of Talbot County Economic Development and Tourism, recently completed an AI certification course through Johns Hopkins University and says the timing could not be better for local businesses to embrace these new tools.
“This partnership allows us to bring high-level, practical training to entrepreneurs across the Eastern Shore, free of charge,” Vanhooser says. “It’s an unprecedented opportunity to make sure our local businesses aren’t left behind, especially as this technology becomes essential for growth and competitiveness.”
Consultant Will Holmes emphasizes that the purpose of the program is to demystify AI and empower business owners with practical strategies they can implement immediately.
“AI is no longer a futuristic concept. It’s a present-day tool that can dramatically accelerate growth,” Holmes says. “By breaking down what can often feel like a complex or intimidating subject, we’re helping entrepreneurs gain a clear understanding of how AI can drive results for their businesses.”
The AI training series reflects a broader regional commitment to fostering innovation and economic vitality. By combining expertise and resources, the partners are delivering an accessible program that would otherwise be cost-prohibitive for many small and midsized businesses.
Eastern Shore business owners and entrepreneurs are encouraged to register for the free online training sessions. Registration is available here.
About Talbot County Department of Economic Development and Tourism
The Talbot County Department of Economic Development and Tourism’s mission is to enhance and promote a business-friendly environment for current and prospective enterprises and to advocate for policies that support and strengthen the economic vitality of Talbot County. The department’s vision for Talbot County is built on the principles of strong communities, empowered businesses, and innovative solutions.
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